Original Cheesehead Factory
You’ve heard the term, you’ve seen the hats, but how much do you really know about the Cheesehead story? Whether you're here for the cheese puns, foam facts or to make your own Cheesehead® creation, we invite you to come behind the scenes to see what it's like to be a true cheesehead!
We're located in Walkers Point, a few short minutes from downtown Milwaukee and the Historic Third Ward. Stop-in, take a tour and shop our retail store for that perfect Wisconsin souvenir!
About Cheesehead
The birth of the world famous Cheesehead® hat in 1987 was not initially about fashion, but a self-deprecating response to those we kindly call the "flat-landers". Riding high from their only Super Bowl victory, fans of Chicago sports began ridiculing citizens of the Dairy State by calling them "cheeseheads". They probably didn't predict the amount of pride of Wisconsinites and Cheesy success that would follow.
Cheesehead products have now sold in all 50 states and over 30 nations around the globe. The variety of people enjoying Cheesehead products is simply stunning. Some are transplanted Wisconsinites, some dedicated Green Bay Packer fans, and some - simply like cheese. Cheesehead fans are a diverse bunch who are all bound together by one thing: the CHEESE!
We're located in Walkers Point, a few short minutes from downtown Milwaukee and the Historic Third Ward. Stop-in, take a tour and shop our retail store for that perfect Wisconsin souvenir!
About Cheesehead
The birth of the world famous Cheesehead® hat in 1987 was not initially about fashion, but a self-deprecating response to those we kindly call the "flat-landers". Riding high from their only Super Bowl victory, fans of Chicago sports began ridiculing citizens of the Dairy State by calling them "cheeseheads". They probably didn't predict the amount of pride of Wisconsinites and Cheesy success that would follow.
Cheesehead products have now sold in all 50 states and over 30 nations around the globe. The variety of people enjoying Cheesehead products is simply stunning. Some are transplanted Wisconsinites, some dedicated Green Bay Packer fans, and some - simply like cheese. Cheesehead fans are a diverse bunch who are all bound together by one thing: the CHEESE!
Take a Tour
Come observe the inner workings of the factory while uncovering our story, and take a behind-the-scenes tour of our manufacturing warehouse. We will explain the method to our madness and walk you through the production zone – as long as you promise to watch out for flying foam. Pick from three tour options:
The Holey Cow - For the truest Cheeseheads who want to wear their cheese on their sleeves, we recommend the Holey Cow Tour, where you get to pour your own foam Cheesehead creation to take home after your full tour of our warehouse and production zone.
The Cheddar - For those who want more of a sample, our Cheddar Tour offers the storytelling and production stations without the make-and-take for a shortened 30-minute tour.
The Curd Herd - Are you part of a large herd? Our Curd Herd Tour corrals your company, organization or team into different factory zones to provide an in-depth, personalized experience of our facility, production and heritage.
For more information and pricing or to book your tour, tap the button below.
Come observe the inner workings of the factory while uncovering our story, and take a behind-the-scenes tour of our manufacturing warehouse. We will explain the method to our madness and walk you through the production zone – as long as you promise to watch out for flying foam. Pick from three tour options:
The Holey Cow - For the truest Cheeseheads who want to wear their cheese on their sleeves, we recommend the Holey Cow Tour, where you get to pour your own foam Cheesehead creation to take home after your full tour of our warehouse and production zone.
The Cheddar - For those who want more of a sample, our Cheddar Tour offers the storytelling and production stations without the make-and-take for a shortened 30-minute tour.
The Curd Herd - Are you part of a large herd? Our Curd Herd Tour corrals your company, organization or team into different factory zones to provide an in-depth, personalized experience of our facility, production and heritage.
For more information and pricing or to book your tour, tap the button below.
Don’t have time for a tour? Stop by our retail store for over 100 Cheesehead and Wisconsin souvenirs, perfect for the cheesiest Cheesehead to the most reluctant recipient – we’re looking at you, flat-landers!
TOUR AND RETAIL STORE HOURS:
Monday-Friday: 10am - 5pm
Saturday: 11am-6pm
Tours run all day. Please call or check online for availability.
TOUR AND RETAIL STORE HOURS:
Monday-Friday: 10am - 5pm
Saturday: 11am-6pm
Tours run all day. Please call or check online for availability.
